Business letters sent by companies give the letter recipient a glimpse of the sender’s company. The business letter is often responsible for making that first impression, so it is important to make all the right impressions. A business letter’s impact on the recipient depends on several things: the content, the paper used, and the letterhead, among other things.

The letterhead contains the company name, logo, and the company address. The letterhead allows the letter’s recipient to get all the important details about the sender in just one glance. Because the letterhead contains the essentials to inform the recipient, it is vital to remember using a letterhead with every letter or similar notes and materials that the company gives to other companies.

A letterhead may distinguish an ordinary letter with a business letter. Because a business letter needs to give off a more serious tone, the letterhead is used. The letterhead makes the letter more official; it confirms that the letter did not just come from anyone unimportant. Instead, the letterhead gives the recipient the impression that the letter has an air of authority, and that it must be taken seriously.

Since the letterhead contains the company name and logo, the letter gains a sense of individuality; the business letter is easily distinguishable from other letters. In a pile of letters waiting to be read, a letter with a letterhead stands out. This gives the sender the assurance that the letter would be given attention by the recipient.

Because the letterhead makes the letter look official, the recipient also feels important. The recipient is given the impression that the sender exerted effort to compose and produce the letter. Because such impression is created, there is a greater chance that the recipient would respond favorably.

Using a company letterhead is especially important for urgent letters. The recipient is able to easily find the letter. By using a plain paper for the business letter, the letter could easily be overlooked by the recipient. Worse, the letter might be looked as an ordinary note, thus the recipient will see no point in prioritizing the letter. However, the letterhead would compel the recipient to read the letter immediately, thus also allowing the sender to receive immediate feedback.

In cases when feedback is taking longer than expected, the sender can easily call the recipient for feedback. In such cases, the letterhead again becomes important, because when the letter sender calls the recipient to follow up, the recipient has an easier time to locate the letter. The letterhead containing the company name and logo would make the letter easier to find if it got mixed up with other papers.

Small and large companies benefit from using letters with letterheads. A letterhead that is well designed sends all the right signals to the recipient of the letter. It may seem like a trivial detail, but using a letterhead does great wonders for any company. As having letterheads done is hardly expensive, there is no reason why a company should not use a letterhead. After all, everyone wants to put their best foot forward especially when it comes to business, and letterheads help in making that good impression.